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Website Globalization: When it Comes to Commerce, Global Means Local

White Paper Published By: Limelight
Published:  Aug 22, 2012
Type:  White Paper
Length:  11 pages

While the globalization of business and the myriad of challenges it poses are nothing new, the explosive growth of global online commerce and the demanding worldwide competitive landscape present a variety of new obstacles for companies of all sizes. Among these, the globalization of websites is emerging as both a strategic priority and a technical and logistical challenge.

Download this whitepaper to learn more about:

  • The results of a comprehensive survey to 200 CMO's regarding their biggest web challenges
  • Why US-based CMO's are globalizing their digital web presence like never before
  • How regional specific content is improving site engagement, lead generation, and revenue 

Tags : 
web presence, website globalization, saas, mobile publishing, digital presence, limelight, global commerce, business technology