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Why You Need To Be A Modern Marketer: The Business Impact Of Marketing Maturity In The Age Of The Cu

White Paper Published By: Oracle
Oracle
Published:  Feb 24, 2015
Type:  White Paper
Length:  12 pages

Oracle commissioned Forrester to interview 498 marketing decision-makers from across the US and Europe, finding that most companies are in the process of evolving marketing practices, but on average they are only about halfway to the goal of becoming customer obsessed or modern marketers. Read all the results. Get the report.



Tags : 
oracle, forrester, brand management, digital marketing, marketing automation, technology, decision making, information, data, insights, marketing maturity, revenue, growth, leadership, emerging marketing, cloud computing, advertising agencies, crm & customer care, sales

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