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Customer Engagement Starts With Single Sign-On (But it doesn't end there)

White Paper Published By: Ping Identity
Ping Identity
Published:  Feb 12, 2016
Type:  White Paper
Length:  14 pages

Most organizations today are scrutinizing technology budgets more and more. It helps to see technology investments in terms of total economic impact (TEI). Forrester Research quantified the benefits of implementing Identity and Access Management (IAM), and one of the top reasons supporting IAM was to eliminate the need for repeated user sign-ons, which increases user satisfaction. In measuring the TEI of one large organizationís IAM investment, Forrester uncovered several areas where SSO had a direct impact on improving the customer experience and driving revenue.



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