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purchase lifecycle

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Published By: IBM     Published Date: Oct 15, 2013
Marketersí biggest challenges and opportunities reveal the rise of the empowered customer
Tags : 
customer experience, social media, changing market, digital world, shifting new channels, exceptional customer experience, ibm, technology adoption
    
IBM
Published By: Net Atlantic     Published Date: Jun 04, 2010
Register for this live event: Date: Thursday, September 2, 2010 Time: 2:00pm EDT / 11:00am PDT Length: 1 Hour During this one hour session, we'll discuss 5 components of a successful email marketing strategy and how to increase relevance through segmentation and targeting, including: .creating and delivering relevant content; .applying profile and behavior-based targeting; .automating email campaigns to match the customer purchase lifecycle; .achieving the right contact frequency for your audience; and .testing your strategy for effectiveness.
Tags : 
email marketing, webinar
    
Net Atlantic
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