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CWJobs Whitepaper Directory

Choose from hundreds of technology whitepapers from leading industry experts including IBM, Cisco, Symantec and Citrix.

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social web

Results 101 - 125 of 210Sort Results By: Published Date | Title | Company Name
Published By: IBM     Published Date: Sep 30, 2013
The IBM Employee Experience Suite helps organizations leverage social software and real-time collaboration to deliver a personalized employee web experience across many channels. This white paper from IBM, showcases five organizations that are strategically integrating emerging social software and tools with their existing investments and seeing measurable results in return on investment.
Tags : 
ibm, ibm employee experience suite, intranet, social software, workforce management, knowledge management, enterprise applications, workforce management software, business technology
    
IBM
Published By: IBM     Published Date: Jan 10, 2014
The IBM Employee Experience Suite helps organizations leverage social software and real-time collaboration to deliver a personalized employee web experience across many channels. This white paper from IBM, showcases five organizations that are strategically integrating emerging social software and tools with their existing investments and seeing measurable results in return on investment.
Tags : 
ibm employee experience suite, workforce, talent, social software, knowledge management, productivity, ibm
    
IBM
Published By: LandslideCRM     Published Date: May 16, 2012
This whitepaper chronicles Boston Mutual Life Insurance Company, the first sales organization to embark on CRM 3.0, bypassing CRM 2.0, representing a paradigm shift in strategy, people, and technology management. We outline how this bridged approach was achieved and how your organization can do the same.
Tags : 
crm demo, crm solution, crm software, account management, contact management, opportunity management, deal management, lead management, mobile crm, social crm, crm dashboard, crm reporting, sales forecasting, email marketing, web conferece, task management, activity management, sales activity, sales library, resource library
    
LandslideCRM
Published By: LandslideCRM     Published Date: May 16, 2012
This whitepaper discusses the key reasons why traditional CRMs have failed to see 'voluntary' adoption by sales teams and the details of the Sales production System approach that removes this adoption hurdle.
Tags : 
crm demo, crm solution, crm software, account management, contact management, opportunity management, deal management, lead management, mobile crm, social crm, crm dashboard, crm reporting, sales forecasting, email marketing, web conferece, task management, activity management, sales activity, sales library, resource library
    
LandslideCRM
Published By: LandslideCRM     Published Date: May 16, 2012
This concise Sales Process Builder Kit will provide you with relevant content from leading sales experts that highlight the direct value your sales team can get by following a consistent sales process.
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crm demo, crm solution, crm software, account management, contact management, opportunity management, deal management, lead management, mobile crm, social crm, crm dashboard, crm reporting, sales forecasting, email marketing, web conferece, task management, activity management, sales activity, sales library, resource library
    
LandslideCRM
Published By: Oneupweb     Published Date: Jun 24, 2008
Uncover the social marketing secrets of the hottest holiday products with Oneupweb's white paper, Secrets of Social Marketing Success: How 2007 Hot Holiday Products are Being Marketed Online.
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oneupweb, social media marketing, social marketing, online advertising, online marketing, search engine optimization, seo, search engine marketing, sem, paid search engine marketing, ppc, social media tactics, blogs, podcasts, video, consumer-generated content, social networks, virtual worlds, social media, video podcasting
    
Oneupweb
Published By: Marketo, INC.     Published Date: Sep 25, 2008
In this free 15-minute podcast, Laura Ramos of Forrester Research explains how B2B marketers can leverage Web 2.0.  Listen at your desk or on the road and discover: how to enhance marketing ROI by driving real engagement and dialog ... how to reach key decision-makers ... reasons behind the move from demand generation toward more organic demand management ... and more.  Understanding Web 2.0 tactics is a must for B2B marketers who want to compete.  Find out why; listen to this free podcast now.
Tags : 
using digital, promo code: wp2, marketing, b2b marketing, social marketing, social networks, social networking, interactive direct marketing, interactive demand generation, digital media, engagement, rich media, rich web, rich applications, blogging, rss, social networks, facebook, myspace, digital marketing
    
Marketo, INC.
Published By: White Horse     Published Date: Oct 07, 2009
Learn how to tap powerful real-time brand conversations taking place in social media by investing in the proper tool to aggregate and share the data across your organization. Download this Webinar for a standards-based benchmarking review of the top social media monitoring tools and practical knowledge that will equip you to make a business case for the single best social media investment.
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brand marketing, brand research, social media monitoring, crisis management, social marketing, brand management
    
White Horse
Published By: White Horse     Published Date: Aug 19, 2010
As an industry, our ability to seize the potential for social media for lead generation is stifled by one thing: an outdated mindset. We still think advertising is advertising and social media is something else. In fact, advertising and social media are the same thing: they're content. The moment we realize that all marketing is content, we can break through the campaign mindset and find new ways to fuel powerful brand interactions-the kind that fuel transactions. In this white paper, you'll learn about several ways to transform your Web site into a lead generation machine with distributed content marketing.
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white horse, b2b, redesign, content marketing, decentralize, engagement, template, leads, lead generation, lead gen, sales leads, crm, sales
    
White Horse
Published By: White Horse     Published Date: Sep 27, 2010
A social media management platform can take your brand's social presence to new heights. This Webinar provides a side-by-side comparison of the product features and pricing for ten of the top tools.
Tags : 
social media, interactive marketing, marketing, social media tools, social media management platform
    
White Horse
Published By: Bazaarvoice     Published Date: Jan 17, 2014
Thanks to social, consumers are more vocal than ever and their opinions are influencing the purchase decisions of consumers all across the web. Learn how to turn social data into strategic business advantage with nine guiding insights to improve your bottom line today.
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social media, business insights, social media insights, social networks, consumer behavior
    
Bazaarvoice
Published By: Bazaarvoice     Published Date: Nov 05, 2014
Thanks to social, consumers are more vocal than ever and their opinions are influencing the purchase decisions of consumers all across the web. Learn how to turn social data into strategic business advantage with nine guiding insights to improve your bottom line today.
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bazaarvoice, business results, business insights, social segmentation, product innovation, consumer research, product enhancements, product performance, customer preferences, product catalog
    
Bazaarvoice
Published By: Bazaarvoice     Published Date: Nov 05, 2014
Consumers discuss your brand on Facebook, Twitter, and Instagram. Learn how to harness this wealth of social media content, and display it right where it can go to work delivering engagement, trust, and conversion: your website.
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bazaarvoice, social curation, engagement, proliferation, social channels, social content, customer feedback, drive engagement, customer needs, customer interaction, social media
    
Bazaarvoice
Published By: iLinc     Published Date: Dec 28, 2009
A webinar is more than just an isolated event. As any session organizer knows, much of the work (and worry) lies in sending invitations, collecting registrations, emailing reminders, recording, and distributing follow-up communications. iLinc for Webinars puts you in control of the entire process, dramatically reducing effort as well as errors.
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ilinc, webinar, social networks, media, webinars, marketing impressions, video conferencing, web conferencing
    
iLinc
Published By: SearchIgnite     Published Date: Jun 25, 2010
SearchIgnite works with a variety of marketers across all online channels including email, display, social media and search, along with creative and website development.
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searchignite, media, display, media, dfa, onlince channels, marketers
    
SearchIgnite
Published By: Webroot     Published Date: Sep 18, 2013
This whitepaper discusses a major new threat vector — “phishing 2.0.” While many IT professionals have become less concerned with phishing as it seems these attacks only fool naive consumers, a new generation of sophisticated phishing attacks now target businesses. These phish evade traditional antivirus and antiphishing products. Using targeted information — often gathered from social media sites — they fool even security-savvy employees into divulging sensitive information or visiting websites that infect machines with dangerous malware. Learn more about: • Uncovering phishing emails and phishing websites in real time • Limiting the amount of personal information employees expose on social media sites • Leveraging the world’s largest cloud-based threat network
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phishing, web threat, web security, malware, security, business technology
    
Webroot
Published By: Webroot     Published Date: Sep 18, 2013
This whitepaper deals with the rise of mobility, BYOD and social networking, and how these trends have led cybercriminals to exploit vulnerabilities in browsers and mobile apps. For example, more than 30,000 mostly legitimate websites become infected with malware every day. From drive-by downloads to spearfishing to XML injection, web-borne threats represent a significant new risk for businesses. The report describes how to stay on top of this changing threat landscape and prevent damaging attacks with: • 100% protection against known viruses • Industry-leading URL filtering and IP protection via the world’s largest threat database • Extended protection for smartphones and tablets • Simplified web-based management
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web security, cybercriminals, web threats, web gateway, security, business technology
    
Webroot
Published By: iCIMS     Published Date: Dec 02, 2013
Are you actively solving your company's "skills gap" problem? View this webcast to understand how to find and engage hidden, passive candidates through traditional channels and over social media. This webcast includes a sneak peek of the best-of-breed iCIMS Talent Platform.
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icims, workforce mangement, hiring talent, talent pool, human resources, tech employees, it employees, building talent
    
iCIMS
Published By: SocialChorus     Published Date: Jan 06, 2015
The numbers are in – your workforce is swiftly becoming a social workforce – whether you’re ready to support it or not. According to research from Weber Shandwick, 50% of employees are sharing about their brand on social media – most without training. But instead of stifling employees on social media, savvy organizations are embracing it and finding ways to engage their employees to advocate for their company online. According to National Business Research Institute, just a 12% increase in employee advocacy can generate a 2X increase in revenue growth. How can brands get started with training employee advocates? Download this ebook to learn proven strategies from leading brands on how to train over 100 employees in 30 days.
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employee advocacy, employee training, revenue growth, social workforce, emerging marketing, social media, marketing research
    
SocialChorus
Published By: Mass Relevance     Published Date: Jun 12, 2014
Don’t just put a sponsor’s logo in your ads (and vice versa). Instead, give interested brands a way to really grab the audience’s attention. View social sponsorship best practices for live events, on-air promotion, and website integration plus case studies from networks, agencies, and sponsors. Don't miss how the 25th annual College Slam sponsor Denny's drove 60,000 tweets during ESPN's live broadcast.
Tags : 
sponsorship offerings, sports sponsorship, on-air promotion, and website integration, networking
    
Mass Relevance
Published By: Gigya     Published Date: Jun 20, 2014
As marketers the world over share conflicting stories of social triumph and trial in the pages of leading industry pubs, rumors run rampant across this largely uncharted marketing territory. We’re busting 5 major social marketing myths that have made their way into mainstream marketing lore, and revealing proven facts and strategies to help guide your social efforts and execution.
Tags : 
social login, gamification, social plugin, rating and review software, user management tool, social user management software, social customer tool, social consumer data, increase social engagement, consumer data management, permission based identity, single sign on, social consumer insights, big data marketing, data driven marketing , social marketing, social widget, social network plugin vendors, janrain, social annex
    
Gigya
Published By: Ektron     Published Date: Jun 03, 2014
Learn the step-by-step process of creating an inbound website with SEO & social strategies
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ektron, seo, social media, roi, website, marketing strategy, website development, emerging marketing
    
Ektron
Published By: Shareablee     Published Date: Dec 04, 2015
In the first half of 2015, social engagement for the average U.S. brand grew 52% year over year across Facebook, Twitter and Instagram. Shareablee unpacks this social growth and examines which categories and brands are capturing the largest share across the social web.
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shareablee, social media, social media growth, facebook, instragram, social engagement, social web, business technology
    
Shareablee
Published By: Curalate     Published Date: May 03, 2016
By the end of 2015, millennials are set to overtake Baby Boomers as the largest living generation in the U.S. By 2017, they will carry the bulk of the spending power. The problem? This tech-savvy generation of consumers is also incredibly diverse. The key to effectively engaging millennials is recognizing that a “one-size-fits-all” strategy simply won’t cut it. In this guide, you’ll learn: - 14 influential millennial personas, from the “Brogrammer” to the “Millennial Mom”; - How to engage each of the 14 millennial personas through relevant imagery; - 5 proven ways to monetize your visual content across multiple marketing channels, from social to your website. Fill out the form to get your free guide, and start building lasting relationships with your millennial customers.
Tags : 
curalate, visual buyers, millenials, millenial personas, imagery, social media, emerging marketing, internet marketing, e-commerce
    
Curalate
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