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sports

Results 26 - 50 of 57Sort Results By: Published Date | Title | Company Name
Published By: Oracle Hospitality - S&E     Published Date: May 09, 2017
The Oracle Hospitality Sports and Entertainment Simphony platform is a complete technology solution for venue management. With mobile and cloud solutions, ensure your venue is able to maximize revenues, while delivering a modern fan experience.
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Oracle Hospitality - S&E
Published By: Oracle Hospitality - S&E     Published Date: May 09, 2017
Web and mobile technologies are changing the way people live. The good news for the sports and entertainment industry is that web and mobile technologies can help you engage with your customers like never before. That engagement leads to greater loyalty and improved revenues and profitability for your business. Oracle Hospitality provides technology to some of the world’s most successful stadiums and arenas. This paper shares 20 ideas for how your venue can leverage web and mobile technologies today and into the future.
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Oracle Hospitality - S&E
Published By: Oracle Hospitality - S&E     Published Date: May 09, 2017
More than 40% of sports fans worldwide abandoned concession lines in the past 12 months – without making a purchase – because of excessive waiting, according to Oracle Hospitality Sports and Entertainment’s research report The Fan Experience: Changing the Game with Food and Beverage. The global study surveyed more than 3,500 sports fans in eight countries – Australia, Brazil, China, France, Germany, Japan, United Kingdom and United States – and focused on uncovering their top priorities. Most importantly, the survey aids venue operators by identifying “pain points” and solutions designed to trigger greater attendance and spark sales.
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Oracle Hospitality - S&E
Published By: Oracle Hospitality - S&E     Published Date: May 09, 2017
Large venue operations are faced with many challenges today. The good news for stadium operators is that there is a way to make these goals more achievable: cloud technology. If you’re looking for a cloud solution to take your venue forward, then look no further than Oracle Hospitality Simphony’s Cloud Service which allows you to optimize the fan experience with a modern food and beverage operation. Learn more about how cloud technology can enhance your venue operations.
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Oracle Hospitality - S&E
Published By: JBoss Developer     Published Date: Oct 21, 2016
Flytoget AS, a publicly owned transportation company in Norway, operates the airport express train between Oslo Airport and the city center. Each year, the company transports millions of passengers on its trains. To succeed in an increasingly competitive landscape, Flytoget decided to modernize its IT infrastructure with a cloud-based approach. Flytoget deployed Red Hat JBoss Fuse with 3scale API Management Platform to create a highly adaptable and reliable foundation for its modernization efforts. As a result, the company has achieved intelligent, integrated transportation services that will help it retain its market-leading role.
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JBoss Developer
Published By: IBM Software     Published Date: Jan 25, 2012
Read how this sports, entertainment, and fashion accessory firm achieved an 866% ROI in two months using IBM Cognos Express.
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ibm, cognos, technology, roi, nucleus, cognos express, business technology
    
IBM Software
Published By: Spredfast, Inc.     Published Date: Feb 05, 2015
Integrating social sponsorships can be more than a logo. In fact, they should be. When you add social experiences to your sponsorship packages, you’re bringing brand partners all-new ways to engage with audiences and gain valuable exposure. You’re also creating more inventory and new revenue streams for your owned properties. Welcome to the Next Level in Sponsorship outlines 3 basic steps for successfully integrating social into your packages. Up-to-the-minute examples from The NBA, Discovery.com, Toyota, JCPenney®, and other innovators in the sports and media worlds deliver fresh perspectives and creative inspiration. Pump up the value of your sponsorship packages with social. Download our quick-read whitepaper today.
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spreadfast, sponsorship, inventory, revenue, social, advertiser, relationship, engage, audience, case study, interest, experience, best, practices, platform, incorporate, emerging marketing, business technology, social media
    
Spredfast, Inc.
Published By: Kenshoo     Published Date: Aug 06, 2012
TicketsNow, a leading online resale marketplace for sports, concert, and theater tickets, has created a strong paid search program to drive visitors and conversions to its site, TicketsNow.com. In 2010, TicketsNow began using Kenshoo Enterprise to manage its robust paid search campaigns. Using Kenshoo's algorithmic rules and model-based bid policies, TicketsNow has been able to effectively optimize millions of keywords and double overall contribution from its search engine marketing. To build on its success with the Kenshoo Universal Platform, TicketsNow sought to expand its efforts into social marketing with Facebook ads.
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kenshoo, ticketsnow, cost-per-fan, kenshoo social, marketing, sales, finance
    
Kenshoo
Published By: Limelight Networks     Published Date: Mar 02, 2018
There are a number of factors contributing to the growing popularity of streaming live events or offering content on demand, from anywhere, any time, on any device. Live streaming major sporting events such as the Superbowl or the Olympics is now a viable alternative to broadcast TV. And as Limelight’s 2017 State of Online Video report reveals, the average number of online viewing hours is almost six per week. However, as viewer expectations continue to rise, keeping audiences happy and engaged isn’t easy. In this white paper we discuss current trends and what to expect in 2018. We examine the role Content Delivery Networks (CDN) can play in optimizing the delivery of online video content at global scale, and the technologies available to ensure the lowest latency delivery possible. You’ll learn: Why sports leagues are enthusiastic about live streaming their events How content distributers can differentiate their services The apparent challenges of delivering live and on demand v
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cdn, live video streaming, ott, over the top (ott) content delivery, video on demand, global content delivery, streaming video, content delivery network, video delivery, content publishing, content publishing workflow
    
Limelight Networks
Published By: CDW     Published Date: Apr 22, 2015
Wi-Fi in major sports stadiums is still not the norm, but a growing number of teams are following the Cardinals playbook. Those leading the way in IT upgrades — the Atlanta Falcons, Washington Redskins and Kansas City Chiefs — are realizing great success.
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wifi, sports, stadium, uograde, it management, wireless
    
CDW
Published By: EMC Converged Platforms     Published Date: May 05, 2016
Hear directly from VCE customers around the globe who modernized their data centers and simplified IT with the portfolio of EMC converged and hyper-converged platforms. Companies such as Fox Sports, Kimpton Hotels, and Kent State University share the stories behind a compelling transformation of their IT environments. This interactive document enables you to drill down into 17 individual company logos to unveil each customer's unique journey.
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EMC Converged Platforms
Published By: Phunware     Published Date: Jun 24, 2014
For event producers and franchise owners, keeping fans engaged and committed is crucial to maintaining and growing the business’ success. Download our guide and get insight on, why event marketers are losing touch with fans, why move to mobile and how to increase fan engagement—both at the event and beyond.
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sports franchises, mobile apps for fans, sports team mobile app
    
Phunware
Published By: Epson     Published Date: Jun 22, 2018
Projection mapping is the projection of video, animation, and other colorful displays onto three-dimensional surfaces within venues, such as sports stadiums, night clubs, and concert halls. Once available for only big-budget productions, recent advances in projector technology deliver affordable, bright, high-quality, high-lumens projection that is within the reach of virtually any venue owner or manager.
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Epson
Published By: Mass Relevance     Published Date: Jun 12, 2014
Don’t just put a sponsor’s logo in your ads (and vice versa). Instead, give interested brands a way to really grab the audience’s attention. View social sponsorship best practices for live events, on-air promotion, and website integration plus case studies from networks, agencies, and sponsors. Don't miss how the 25th annual College Slam sponsor Denny's drove 60,000 tweets during ESPN's live broadcast.
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sponsorship offerings, sports sponsorship, on-air promotion, and website integration, networking
    
Mass Relevance
Published By: SAS     Published Date: Mar 14, 2014
Fan loyalty is everything in the sports business. So when Major League Soccer (MLS), the top flight pro soccer league in the US and Canada, wanted to deepen customer engagement, it turned to SAS® Marketing Automation to get a better understanding of its fans.
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sas, customer engagement, data acquisition, monetization, measurement and tracking, mls, major league soccer, database, marketing automation, internal sources, fan funnel, personalization for fans, marketing campaigns, behavior-targeted, geotargeted offers, response data, engagement
    
SAS
Published By: Conductor     Published Date: Apr 09, 2013
A leading online sports apparel retailer leveraged Conductor Searchlight to grow the number of transactions from natural search by more than 70% and natural search revenue by more than 60%
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seo, seo technology, budget, roi, search engine optimization, digital marketing, online marketing, ecommerce, ebusiness, seo platform, case study, e-commerce, sales
    
Conductor
Published By: Oracle Social Cloud     Published Date: Feb 17, 2015
Last year's Super Bowl was disappointing on every level and simply could not live up to the hype. 2015 could not have provided a more opposite result. This was the year of the emotional rollercoaster. NBC is known for their heartfelt sports coverage and has mastered the art of storytelling, all on full display for Sunday's game. The network leveraged all their best tactics with outstanding results. The game was high drama at its best and kept the audience engaged to the very end. Brands had serious competition from the games itself this year, but brought their own flood of emotions with some familiar storylines that garnered significant social conversation volume to very unexpected commercials eliciting strong negative feedback. In this analysis we will examine how brands used social media to continue the conversation, leverage assets and advocates, and even create intentional mistakes to earn attention.
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oracle, brand strategy, super bowl, social media strategy, engagement, continuing the conversation, social media
    
Oracle Social Cloud
Published By: IBM     Published Date: Dec 22, 2015
Read this white paper to get an in-depth look at the benefits of embracing a digital business model, and find out how sports teams of all types can use cloud service providers with digital marketing and analytics tools to gain a competitive edge on the marketing playing field.
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sports marketing, ibm, digital strategies, cloud, analytics, operations, search marketing, email marketing, emerging marketing, it management, knowledge management, storage, data management, business technology, social media, advertising agencies, internet marketing, crm & customer care, marketing research, e-commerce
    
IBM
Published By: IBM     Published Date: Apr 14, 2016
Read this white paper to get an in-depth look at the benefits of embracing a digital business model, and find out how sports teams of all types can use cloud service providers with digital marketing and analytics tools to gain a competitive edge on the marketing playing field.
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ibm, sports marketing, media, entertainment, digital business model, cloud, cloud computing
    
IBM
Published By: Group M_IBM Q119     Published Date: Feb 22, 2019
In September 2012, the New York City Board of Health approved a measure to ban the sale of large sodas and other sugary drinks in restaurants, movie theaters, sports arenas and street carts in a first of its kind restriction in the US. At the forefront of this measure was Mayor Michael Bloomberg. The mayor noted that 6,000 New Yorkers die every year from obesity-related illness. Some ethnic groups in the city have rates of overweight and obesity approaching 70 percent of adults. African-American New Yorkers are three times as likely, and Hispanic New Yorkers twice as likely, as white New Yorkers to die from diabetes.1 Is this social policy run amuck? Is it, as some have suggested, an infringement on individual rights? Or is it simply recognition that health issues cannot be treated in isolation from the many other factors that affect an individual’s or a community’s health?
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Group M_IBM Q119
Published By: Phunware     Published Date: Jul 30, 2014
Retailers and Marketers have not yet begun to take total advantage of the newest technologies to leverage bid data and mobile. Download this whitepaper for the key best practices that will allow mobile marketers to utilize these technologies and capture a larger market share.
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phunware, apps for sports, apps for event marketing, apps for live events, search marketing, social media, traditional marketing
    
Phunware
Published By: Phunware     Published Date: Oct 14, 2014
Learn how you can reach a wider audience by using location-based technology and see how location-aware technology can benefit your organization.
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mobile location marketing, location aware technology, geo-fence, mobile push notifications, mobile beacons, mobile solutions for hospitals, mobile solutions for real estate, mobile solutions for museums, mobile solutions for airports, mobile solutions for stadiums, mobile solutions for sports
    
Phunware
Published By: DocuSign     Published Date: Aug 09, 2016
Emails would go unanswered, social posts unseen, movie times and tickets unpurchased, our favorite sports teams ignored, pictures untaken you get the idea. Now add tablets and the growing interest in wearable. All have become vital and pervasive appendages to helping us live our lives to the fullest.
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docusign, secure cloud storage, mobile device management, smartphones, internet
    
DocuSign
Published By: DIRECTV, Inc.     Published Date: Sep 27, 2010
Whatever business you're in, DIRECTV has you covered. Attract new customers with exclusive sports packages, access the breaking news that shapes your industry, or keep customers entertained while they wait, shop or workout. Sign up to hear more.
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directv, small business
    
DIRECTV, Inc.
Published By: Bronto     Published Date: Jan 04, 2012
This customer-centric approach has made ACK a trusted brand and go-to source for paddlesports enthusiasts and outdoor adventurers. As ACK has evolved and grown, email has become an important driver of revenue.
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bronto, marketing, ack, austin canoe & kayak, customer enagagement, email marketing, revenue
    
Bronto
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