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Results 1 - 25 of 101Sort Results By: Published Date | Title | Company Name
Published By: Amazon Web Services APAC     Published Date: Sep 19, 2019
City leaders around the world are working to improve the quality of life and increase the number of useful services for their citizens, businesses, and visitors. Smart city initiatives are gaining attention in several countries, as administrators, industry, and citizens are working together to enhance their communities, cities, regions, and nations. After more than ten years of smart city hype, innovative projects have emerged, but few have provided a disruptive impact on the city system itself. Because every city is different, few of the existing models apply universally. An effective response requires leaders to consider a series of prerequisites: consider the local culture and the people, prioritize basic needs and requests, work at overcoming silos and encourage collaboration across departments, and consider each “smart” initiative as an integral part of an overall city system. A smart city reflects a number of aspirations: efficiency, resiliency, connectedness, innovation, and su
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Amazon Web Services APAC
Published By: Marketo     Published Date: Sep 03, 2019
Your website is the hub of interaction between your company and your customers, and in an increasingly competitive digital landscape, today's buyers aren't simply looking for a one-size-fits-all customer experience. Web personalization empowers you to provide more relevant experiences to online visitors and speak to them with personalized messages at scale. It enables you to communicate across all marketing channels with a consistent voice and user experience that builds trust, engagement, revenue, and loyalty. In this ebook, discover how to: Integrate web personalization into your marketing strategy Incorporate cross-channel marketing in your web personalization strategy Create content to maximize the impact of personalization Leverage AI and machine learning to provide personalized web content Measure impact and success Choose the right web personalization tool for you Build a website that accelerates engagement, conversion, and retention by downloading the Introductory Guide to
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Marketo
Published By: AWS     Published Date: Oct 07, 2019
DigiCert implemented Imperva to protect their hybrid environment. They were already using Imperva’s WAF on-premises to defend against Layer 7 attacks, known threats, and zero-day attacks to rapidly identify the threats that required investigation. By expanding their usage of Imperva, DigiCert was able to extend protection to AWS and maintain their security posture both during and after migration. Imperva’s sophisticated threat detection technology draws upon vast experience in the WAF market. As traffic passes through their network, advanced client classification technology (together with crowdsourcing and IP reputation data) automatically analyzes it to identify and block web application attacks. These include SQL injection, cross-site scripting, illegal resource access, comment spam, site scraping, malicious bots, and other top threats. Granular filters and controls reduce false positives and prevent access from unwanted visitors, while IP address shielding hides the web server’s IP
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AWS
Published By: Hewlett Packard Enterprise     Published Date: Jul 12, 2016
IT security used to be about keeping intruders out and selectively letting in friendly visitors, which was best accomplished with a range of perimeter security and end-point solutions. Download this asset to learn more how the landscape has fundamentally shifted since, with much of this shift accelerating in the last 2-3 years. Sponsored by: HPE and Intel®
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best practices, technology, security, business management, intel, hpe, business technology
    
Hewlett Packard Enterprise
Published By: Limelight Networks     Published Date: Mar 02, 2018
Today, digital security is top-of-mind. From the boardroom to the backroom, everyone is asking the same questions, “How do we protect our digital experiences? How do we ensure our website is safe for our visitors? How do we make sure that no one can steal our content?” But safeguarding a digital experience isn’t a one-size-fits-all solution. It often involves multiple techniques and layers of security. From verifying your identity (with HTTPS) to encrypting sensitive data to restricting access and protecting multimedia content, you must approach security in a layered manner, employing multiple means and techniques to protect the digital content through which your audience interacts. This paper explores ten different methods and technologies that an organization can employ to protect its content. This multi-layered approach can effectively protect your digital content, ensure high availability, and maintain superior quality of experience for every digital visitor. You’ll learn: 10 s
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content delivery network, cdn, cybersecurity, ddos, waf, web application firewall, distributed denial of service attacks, cloud security, digital rights management
    
Limelight Networks
Published By: DigiCert     Published Date: Aug 01, 2018
Website security changes are one of the only constants on the web today. By using the right certificates for your website and each webpage, you'll be prepared for any updates as they occur. The right certificate can make all the difference. Although all SSL certificates provide the same level of encryption, high-assurance certificates provide added layers of authentication to give users proof they can trust who you are—which elevates the trustworthiness of your entire site. Here’s how the certificates stack up. High-assurance OV or EV SSL on every page ensures users can easily identify your website as authentic, making it harder for phishing sites to mimic you and defraud your visitors.
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DigiCert
Published By: DigiCert     Published Date: Aug 01, 2018
Website security changes are one of the only constants on the web today. By using the right certificates for your website and each webpage, you'll be prepared for any updates as they occur. The right certificate can make all the difference. Although all SSL certificates provide the same level of encryption, high-assurance certificates provide added layers of authentication to give users proof they can trust who you are—which elevates the trustworthiness of your entire site. Here’s how the certificates stack up. High-assurance OV or EV SSL on every page ensures users can easily identify your website as authentic, making it harder for phishing sites to mimic you and defraud your visitors.
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DigiCert
Published By: DigiCert     Published Date: Aug 01, 2018
Website security changes are one of the only constants on the web today. By using the right certificates for your website and each webpage, you'll be prepared for any updates as they occur. The right certificate can make all the difference. Although all SSL certificates provide the same level of encryption, high-assurance certificates provide added layers of authentication to give users proof they can trust who you are—which elevates the trustworthiness of your entire site. Here’s how the certificates stack up. High-assurance OV or EV SSL on every page ensures users can easily identify your website as authentic, making it harder for phishing sites to mimic you and defraud your visitors.
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DigiCert
Published By: DigiCert     Published Date: Aug 01, 2018
Website security changes are one of the only constants on the web today. By using the right certificates for your website and each webpage, you'll be prepared for any updates as they occur. The right certificate can make all the difference. Although all SSL certificates provide the same level of encryption, high-assurance certificates provide added layers of authentication to give users proof they can trust who you are—which elevates the trustworthiness of your entire site. Here’s how the certificates stack up. High-assurance OV or EV SSL on every page ensures users can easily identify your website as authentic, making it harder for phishing sites to mimic you and defraud your visitors.
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DigiCert
Published By: HP Inc.     Published Date: Feb 03, 2016
An average of 30,000 new websites are identified as distributing malicious code to site visitors every day. According to a recent Spiceworks survey, IT professionals are relying mostly on software level security solutions. Download this whitepaper to learn how HP Elitebooks block and outsmart security threats.
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HP Inc.
Published By: HP Inc.     Published Date: Feb 03, 2016
Every day an average of 30,000 new websites are identified as distributing malicious code to site visitors. This helped contribute to the 43% of U.S. companies that experienced data breaches in 2014 alone. But not all dangers to computers and laptops come from malicious code picked up over the Internet. A study by IDC and the National University of Singapore revealed that in 2014, businesses worldwide would spend nearly $500 billion to deal with the problems caused by malware on pirated software.
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HP Inc.
Published By: Sitecore     Published Date: Mar 24, 2017
Getting started with personalization can seem overwhelming. We show you how with 10 easy tactics, from distinguishing between first-time web visitors and existing customers, to using real-time data to understand which calls to action will lead to conversions.
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personalization, context marketing, digital experience, customer experience
    
Sitecore
Published By: Akamai     Published Date: Jun 04, 2010
Predictive analytics have been used by different industries for years to solve difficult problems that range from detecting credit card fraud to determining patient risk levels for medical conditions. It combines data mining and machine-learning technologies to create statistical models based on historical data. It then uses these models to predict future events. Extracting the power from the data requires powerful algorithms behind predictive analytics.
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akamai, predictive, online advertising, tracking pixels, online shopping, in-market, site visitors, performance marketing
    
Akamai
Published By: Limelight Networks     Published Date: Jul 15, 2011
Learn how to improve customer experience and transform visitors into repeat customers by: * Customizing your video player to match your brand * Making your video shareable with unique URLs * Deploying video without increasing costs * Using web acceleration to improve video performance
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limelight, ecommerce video, video commerce, sales video, ecommerce sales, retail, sales, online video
    
Limelight Networks
Published By: Sitecore EMEA     Published Date: Jan 23, 2018
Anything you do is an opportunity to learn and get better in creating the right experiences for your visitors, which is why you should always be testing. Testing is well proven and will help you increase revenues. There are many elements you should be testing, and as you get more confident with testing, there are different levels of how you should be testing—from simple A/B to multivariant testing.
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tactics, optimizing, commerce, sitecore
    
Sitecore EMEA
Published By: Cisco     Published Date: Sep 17, 2015
Cities around the globe are undertaking “smart” initiatives that result in better services for citizens, a more attractive city for visitors and businesses, a better place to work, and greater cost savings.
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convergence, iot, government, infrastructure, monitoring, network architecture, cloud computing, data center design and management
    
Cisco
Published By: Intel     Published Date: Dec 13, 2018
Technology plays a key role in online shopping, where online retailers gain a greater understanding of their customers through data from their browsing and purchasing habits. Today, when consumers shop in brick-and-mortar stores, they expect the same personalized and responsive service. To help retailers achieve this level of service, a combination of hardware and software—Intel® Vision Accelerator Design products, cameras, AI deep learning video analysis technology— do the work for you. Uncover how Advantech system uses the Intel Vision Accelerator Design with Intel Movidius VPU to drive • Overall store performance such as the number of visitors and transactions, point-of-sale data, sales per shopper and the store’s ranking, and can distinguish traffic patterns by weather and time of day • Traffic and sales analysis for better staff allocation and marketing-event planning • Store heatmap analysis for more precise merchandise placement and product promotion
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Intel
Published By: Neustar     Published Date: Aug 20, 2012
All Web Leads, a top insurance lead generation company, wanted to learn more about the visitors that did not convert on their Web site and use that intelligence to deliver optimal messaging to each visitor.
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web optimization, lead generation, offer customization, website segmentation, marketing analytics, site personalization, site optimization, site customization, web messaging, landing page customization, email marketing, social media, internet marketing, e-commerce
    
Neustar
Published By: Neustar     Published Date: Feb 27, 2013
All Web Leads, a top insurance lead generation company, wanted to learn more about the visitors that did not convert on their Web site and use that intelligence to deliver optimal messaging to each visitor.
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web optimization, lead generation, offer customization, website segmentation, marketing analytics, site personalization, site optimization, site customization, web messaging, landing page customization, b2c, business to consumer
    
Neustar
Published By: Google Analytics 360 Suite     Published Date: Jul 28, 2017
Most companies have a few people who are testers and optimizers by nature, interest, or experience. But what really moves the dial is when everyone in the company embraces a test-and-learn approach to improving the customer experience across all touchpoints. Why is the test-and-learn approach so effective? When you test everything, your team values data over opinions. Everyone keeps learning — even from failures. The results? More visitors, more sales, happier customers, and a healthier bottom line. To help you get there, this guide provides insights on: What constitutes a culture of growth and optimization Tips for building that culture in your own company Lessons from marketing leaders who embrace the test-and-learn approach
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Google Analytics 360 Suite
Published By: Sojern     Published Date: Oct 26, 2017
The Sojern Traveler Platform offers hotels of all sizes access to over 350 million traveler profiles that allow you to precisely target prospects at all stages of the marketing funnel. You can also manage campaigns across multiple channels and devices, maintain brand awareness, increase purchase consideration, and turn site visitors into hotel room bookers.
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hotel digital marketing, hotel advertising, boutique hotels, independent hotels, hotel website, travel marketing, search engine marketing hotels, revpar, direct bookings
    
Sojern
Published By: Aerohive     Published Date: May 19, 2015
This case study reveals how Aerohive deployment has the capacity to support 10,000 devices, concurrently, on the network.
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wi-fi solutions, network, aerohive wi-fi solutions, wlan, wireless network, connectivity, hiveap, wireless
    
Aerohive
Published By: Sitecore     Published Date: Sep 15, 2014
5 essentials for turning advanced personalization solutions into bottom-line results.
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delivering, personalized, experience, solution, results, visitors, test, customer, strategic, business, objectives, technologies, serendipity, automapping, mechanics, it management, business technology
    
Sitecore
Published By: Cox Communications     Published Date: Nov 10, 2014
For any business that serves customers each day, a comfortable waiting room is essential. Service-oriented companies strive to provide all of the best amenities to guests, including coffee, bottled water, and free Wi-Fi. These amenities not only show a customer service-oriented attitude. They also serve to make the wait time more enjoyable by giving visitors something to do.
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wi-fi, portability, sponsored messages, cox
    
Cox Communications
Published By: Oracle     Published Date: Jun 01, 2016
Learn how Elaine Turner used Oracle Commerce Cloud to create a new destination site where visitors can research, buy, or engage with the Elaine Turner brand to support sales in all channels.
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Oracle
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