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multi channel management

Results 1 - 25 of 79Sort Results By: Published Date | Title | Company Name
Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Both are fueled by a drive for progress, for pushing boundaries and advancing the status quo. In these fields, new trends are like a currency. Keeping ahead of the next big trend means being aware of the next big seller and allocating all the right resources – fashion design, manufacturing, and marketing – for maximum impact. Miss the hype and the next fashion season is bound to hurt the bottom line. New trends are also important to marketers because owning a new trend is a way to differentiate in today’s fast-moving digital landscape. It’s a way to stand out from the pack by investing strategically in the right approaches and technologies at the right time, then reaping the benefits organically by leading where others follow. Naturally, making these decisions requires a bit of trial and error. Nobody has a magic crystal ball that guarantees success. But as a rule of thumb, the companies winning in digital marketing are the ones willing to adopt new technologies while keeping an sharp.
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2018, marketing trends, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning, product recommendation
    
Selligent Marketing Cloud
Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Among all the trends and buzzwords currently shaking up the marketing industry, one concept is emerging as the one to watch: customer experience (CX). Providing individual customers with the best possible experience is becoming the top priority at the moment, even to the point where experience outshines product quality(!) as the main differentiator. This is confirmed by a recent Gartner1 survey, in which 86 percent of participating companies listed customer experience as the main factor for gaining a competitive advantage, compared with merely 36 percent in 2012.
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customer lifecycle, lifecycle marketing, customer experience, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning, product recommendation
    
Selligent Marketing Cloud
Published By: Marketo     Published Date: Jun 08, 2017
As a marketer, you face daunting expectations and goals. You are probably expected to generate successful outcomes in less time, and in a digital age where everything can be measured, you probably feel increased pressure to illustrate the impact you are driving. But without the right tools and processes in place, hitting your goals and demonstrating the results is difficult, time-consuming, and stressful! Marketing automation can help you scale your programs, deliver more personalized and targeted communications, align with sales, and measure effectiveness. Download this ebook to explore 10 reasons you may want to consider marketing automation to support you through the sales cycle, from attracting and engaging leads, to closing the deal.
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program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
    
Marketo
Published By: Marketo     Published Date: Jul 12, 2017
As a marketer, you face daunting expectations and goals. You are probably expected to generate successful outcomes in less time, and in a digital age where everything can be measured, you probably feel increased pressure to illustrate the impact you are driving. But without the right tools and processes in place, hitting your goals and demonstrating the results is difficult, time-consuming, and stressful! Marketing automation can help you scale your programs, deliver more personalized and targeted communications, align with sales, and measure effectiveness. Download this ebook to explore 10 reasons you may want to consider marketing automation to support you through the sales cycle, from attracting and engaging leads, to closing the deal.
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program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
    
Marketo
Published By: ttec     Published Date: Jul 24, 2019
Omnichannel is one of those words everyone uses, but few use correctly. It’s not another word for multichannel. It’s a different state of existence. In our experience, multichannel is the ability to interact with customers across many different channels, but not necessarily in a cohesive fashion. As new channels become available, they are “bolted on” to existing customer experience infrastructure such as CRM or customer support systems. Too frequently, the management of these channels becomes siloed (web versus in-store sales, for example). The effect of this from the customer experience standpoint can be disjointed and jarring. For example, the resolution of an issue following a customer conversation with an associate in the contact center may not be reflected when the customer goes online or into a store. Yet the ability to offer multichannel service experience is table stakes for today’s business. If you’re not available in the channels where customers want you to be, you cease to b
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ttec
Published By: Zendesk     Published Date: Jan 19, 2018
Customers are more technically savvy than ever and have come to prefer the DIY approach to solving their issues and answering their own questions. Years of research by ICMI has confirmed that customers prefer to resolve issues themselves and within their channels of choice. Furthermore, customers only seek direct interactions when they unsuccessfully exhaust their self-service options. This is backed up by data from American Express, which found that 48% of consumers prefer to speak with a customer service rep when dealing with complex issues, but only 16% prefer the same contact for simple issues. The goal of this paper is simple: We want to help you build an all-in-one knowledge base, community, and customer portal. All of which can be accomplished with a help center like Zendesk Guide.
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customer support software, customer service tool, customer relationship, multichannel support tool, customer support vendor evaluation, knowledge base management, help desk software, help desk portal, help center, ticketing system, support ticketing, customer support agent
    
Zendesk
Published By: Ecessa Corporation     Published Date: Mar 11, 2009
Download this white paper to learn how SMEs are able to achieve efficiencies and competitive advantages through the adoption of affordable, yet feature-rich WAN optimization technologies.
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adsl load balancing, vpn load balancing and redundancy, bandwidth aggregation, qos, bandwidth control, bandwidth management, multi-homing, bgp multihoming, broadband bonding, broadband failover, disaster recovery, business continuity, wan load balancing, wan failover, dsl failover, dsl load balancing, disaster recovery solutions, dual wan router, wan failover, isp failover
    
Ecessa Corporation
Published By: Zendesk     Published Date: Aug 22, 2017
Shopping around for customer support software? Here’s our cheat sheet with over 50+ questions to ask each vendor in your RFP. We know evaluating vendors can be overwhelming, but hopefully armed with this insider knowledge you’ll feel like a pro.
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customer support software, customer service tool, customer relationship, multichannel support tool, customer support vendor evaluation, knowledge base management, help desk software, help desk portal, help center, ticketing system, support ticketing, customer support agent
    
Zendesk
Published By: Epson     Published Date: May 14, 2018
Consumers worldwide continue to adopt and use technology in their shopping experience. Faced with rising customer expectations and increasing competitive pressures, retailers now are prioritizing in-store innovation. Many retailers have adopted multichannel implementations, in which mobile, web, and in-store shopping are enabled but not delivered consistently to the customer. The next step in this evolution is an omnichannel strategy, now being deployed by some retailers, which presents a consistent shopping experience across mobile, web, and in-store channels. Omnichannel also enables retailers to integrate back-end infrastructure technologies (e.g., servers, databases, etc.) and cloud-based services (e.g., loyalty programs, personalized recommendations, inventory management, etc.) to improve many aspects of store and enterprise operations. An omnichannel strategy relies on several core and supporting technologies. The key factors in evaluating any omnichannel-enabling solution includ
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Epson
Published By: Ecessa Corporation     Published Date: Mar 11, 2009
Today’s Wide Area Networks (WANs) are experiencing increased saturation with the deployment of bandwidth-intensive applications, increased numbers of users, and the need for reliable security transmissions. IT personnel responsible for these issues acknowledge the increased congestion and have strived to maintain high levels of network performance. At the same time, IT departments are tasked with the job of lowering the cost of network infrastructure and ongoing operations. Network administrators continually face the challenge of balancing the increased use of critical applications on the Internet, while eliminating downtime and congestion from affecting user quality and day-to-day business operations.
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adsl load balancing, vpn load balancing and redundancy, bandwidth aggregation, qos, bandwidth control, bandwidth management, multi-homing, bgp multihoming, broadband bonding, broadband failover, disaster recovery, business continuity, wan load balancing, wan failover, dsl failover, dsl load balancing, disaster recovery solutions, dual wan router, wan failover, isp failover
    
Ecessa Corporation
Published By: Ecessa Corporation     Published Date: Mar 11, 2009
This paper describes how organizations can use advanced, yet affordable WAN link optimization solutions to leverage the benefits of multiple sites, while maintaining high-performance and reliability for applications delivered across all sites. You will discover how to use WAN link controllers to manage, automatically load balance and failover of multiple WAN and ISP links to ensure site–to-site connectivity, and deliver applications reliably.
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adsl load balancing, vpn load balancing and redundancy, bandwidth aggregation, qos, bandwidth control, bandwidth management, multi-homing, bgp multihoming, broadband bonding, broadband failover, disaster recovery, business continuity, wan load balancing, wan failover, dsl failover, dsl load balancing, disaster recovery solutions, dual wan router, wan failover, isp failover
    
Ecessa Corporation
Published By: Zendesk     Published Date: Aug 22, 2017
Zendesk helps its customers increase agency efficiency and CSAT ratings, improve ROI, and more. Use our Forrester estimator to calculate the economic benefits Zendesk can bring.
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customer support software, customer service tool, customer relationship, multichannel support tool, customer support vendor evaluation, knowledge base management, help desk software, help desk portal, help center, ticketing system, support ticketing, customer support agent, forrester, roi calculator
    
Zendesk
Published By: Gleanster Research     Published Date: Oct 26, 2013
This Deep Dive research study from Gleanster explores how Top Performing organizations are using a new class of multi-channel campaign management technology called "local marketing automation" to empower local / regional marketers with marketing technology while simultaneously maintaining corporate control over the brand.
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Gleanster Research
Published By: SDL Web Content Management Solutions     Published Date: Aug 31, 2010
A leader in WCM since circa 2006, SDL arguably produces the most functionally robust enterprise platform in the industry, with particular strengths in multi-channel marketing, globalization, translation management, and brand management. Based on a heterogeneous technical infrastructure, the product can be tricky to implement, but global, enterprise-wide deployments often require the fine-grained configurability of a such a solution. Non-technical business users (online marketers in particular) seem to adopt the product readily, and they consistently give its polished user interface high marks.
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sdl, web content management, magic quadrant, wcm, content, web, ecommerce, marketing
    
SDL Web Content Management Solutions
Published By: ATG, Inc.     Published Date: Apr 27, 2010
ATG-powered CondisLine.com offers a personalized online experience across channels, from a single commerce platform.
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atg, condis, multi channel management, mcm, online shopping, commerce ondemand, automated merchandising, e-commerce, recommendations
    
ATG, Inc.
Published By: Infor     Published Date: Apr 01, 2010
This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts.
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infor, cross-channel campaign management, multichannel marketing, knowledge management, performance management, metrics
    
Infor
Published By: IBM     Published Date: Aug 20, 2013
Decisions, decisions. They can make or break marketing success. Yet as customers and channels grow more complex, so does decision-making. As choices multiply, marketing becomes more challenging than ever. The days when marketers could rely strictly on good judgment and business acumen are past. Technology for decision and process automation gives marketers a decided edge in making spot-on decisions that match individual customers to the best message, on a scale of millions. The process of Decide builds on customer data collection and analysis, and positions your organization for profitable engagement with your Generation C connected customers. It plays an essential role in Enterprise Marketing Management (EMM) along with the processes of Collect, Analyze, Deliver and Manage.
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enterprise marketing management, customer marketing, customer communication, interactive marketing, emm, process automation, marketing strategy, multi-channel marketing, customer relationship management, infrastructure, infrastructure management
    
IBM
Published By: CA Technologies     Published Date: Jan 08, 2014
Customers are embracing new technologies and they want to interact through a variety of applications, at any time and from any device. Many consumer facing organizations are racing to enable new interaction channels to innovate, grow their business and improve customer loyalty. As they expand online services and add mobile and social media interaction there is an increasing need to both secure and coordinate these activities. The key challenge is to deliver innovative new applications and services quickly and to provide an excellent customer experience across multiple channels.
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ca technologies, crm, customer relationship management, delivery, security, multi-channel, customer environment, customer experience, social media, mobile, applications, customer experience management, customer engagement
    
CA Technologies
Published By: CA Technologies     Published Date: Jan 08, 2014
Customers are embracing new technologies and they want to interact through a variety of applications, at any time and from any device. Many consumer facing organizations are racing to enable new interaction channels to innovate, grow their business and improve customer loyalty. As they expand online services and add mobile and social media interaction there is an increasing need to both secure and coordinate these activities. The key challenge is to deliver innovative new applications and services quickly and to provide an excellent customer experience across multiple channels.
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ca technologies, crm, customer relationship management, delivery, security, multi-channel, customer environment, customer experience, social media, mobile, applications, customer experience management, customer engagement
    
CA Technologies
Published By: CA Technologies     Published Date: Jan 08, 2014
Customers are embracing new technologies and they want to interact through a variety of applications, at any time and from any device. Many consumer facing organizations are racing to enable new interaction channels to innovate, grow their business and improve customer loyalty. As they expand online services and add mobile and social media interaction there is an increasing need to both secure and coordinate these activities. The key challenge is to deliver innovative new applications and services quickly and to provide an excellent customer experience across multiple channels.
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ca technologies, crm, customer relationship management, delivery, security, multi-channel, customer environment, customer experience, social media, mobile, applications, customer experience management, customer engagement
    
CA Technologies
Published By: CA Technologies     Published Date: Jan 15, 2014
Customers are embracing new technologies and they want to interact through a variety of applications, at any time and from any device. Many consumer facing organizations are racing to enable new interaction channels to innovate, grow their business and improve customer loyalty. As they expand online services and add mobile and social media interaction there is an increasing need to both secure and coordinate these activities. The key challenge is to deliver innovative new applications and services quickly and to provide an excellent customer experience across multiple channels.
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ca technologies, crm, customer relationship management, delivery, security, multi-channel, customer environment, customer experience, social media, mobile, applications, customer experience management, customer engagement, application performance management, customer interaction service, customer satisfaction, secure content management
    
CA Technologies
Published By: CA Technologies     Published Date: Jan 15, 2014
Customers are embracing new technologies and they want to interact through a variety of applications, at any time and from any device. Many consumer facing organizations are racing to enable new interaction channels to innovate, grow their business and improve customer loyalty. As they expand online services and add mobile and social media interaction there is an increasing need to both secure and coordinate these activities. The key challenge is to deliver innovative new applications and services quickly and to provide an excellent customer experience across multiple channels.
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ca technologies, crm, customer relationship management, delivery, security, multi-channel, customer environment, customer experience, social media, mobile, applications, customer experience management, customer engagement, application performance management, customer interaction service, customer satisfaction, secure content management
    
CA Technologies
Published By: Genesys     Published Date: Jun 11, 2013
Delivering exceptional multichannel customer service takes a coordinated effort across four dimensions — strategy, process, technology and people management.
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value-added, customer service, media, voice, strategy, multichannel, people management, process, technology, networking, knowledge management, data management, business technology
    
Genesys
Published By: Ecessa Corporation     Published Date: Mar 11, 2009
There are many difficult issues related to WAN complexity, cost, and performance. However, many of these issues can be solved through device consolidation. Download this white paper to learn how to achieve efficiencies and competitive advantages through affordable, yet feature-rich WAN optimization technologies.
Tags : 
adsl load balancing, vpn load balancing and redundancy, bandwidth aggregation, qos, bandwidth control, bandwidth management, multi-homing, bgp multihoming, broadband bonding, broadband failover, disaster recovery, business continuity, wan load balancing, wan failover, dsl failover, dsl load balancing, disaster recovery solutions, dual wan router, wan failover, isp failover
    
Ecessa Corporation
Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
20% of customers will be responsible for 80% of profit – or so says The Pareto Principle, also known as the “rule of the vital few.” So, while marketers are trying hard to increase market share, they should be equally (or even more) concerned about nurturing the customer relationships they already have. That means finding ways to strengthen bonds with your best customers and figuring out how to turn good customers into better ones. Personalization, truly helpful support, data-driven contextual marketing, re-engagement strategies, gamification… There’s an almost overwhelming number of options out there, each touted as your golden key to an enduring bond with your users. In the pages that follow, you’ll learn about five strategies to drive engagement and retention with actionable tips from Selligent clients – top brands that are at the forefront of creating and sustaining customer loyalty.
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customer engagement, marketing strategy, customer retention, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning, product recommendation
    
Selligent Marketing Cloud
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