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Capitalizing on Digital Media in the Age of Transparency, Social Networking and the 24/x News Cycle

White Paper Published By: The FeedRoom
The FeedRoom
Published:  Jul 22, 2009
Type:  White Paper
Length:  8 pages

Social media, blogs and the proliferation of mobile devices have dramatically altered the corporate communications landscape. It's no longer a question of whether your PR team should get involved, but rather how to get involved and what digital media practices will best serve your goals. Uncover methods for making online video an essential part of an integrated and measurable, cross-media communications strategy.

Tags : 
youtube, twitter, myspace, linkedin, social networking, blog, blogs, wiki, feedroom, ugc, user generated content, public relations marketing, digital media