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Don't Settle for a "Good Enough" B2B Lead Management Solution

White Paper Published By: Neolane, Inc.
Neolane, Inc.
Published:  Jan 08, 2010
Type:  White Paper
Length:  5 pages

Automated lead management technology can have a huge impact on your overall marketing productivity, lead quality, conversion rates and revenue. This white paper provides advice on how to avoid the #1 mistake many of your peers made when going through the technology selection process: settling for a lead management solution that's "good enough" instead of putting in the hard work required to identify one that meets their needs now and in the future.

Tags : 
neolane, b2b lead management, automated, marketing automation, lead generation, enterprise marketing software